Natura Bissé Renews 50 Best Hotels Spa Role

Natura Bissé has renewed its role as the Exclusive Official Spa Brand of The World’s 50 Best Hotels for a second consecutive year. The Spanish skincare company will take part in the awards ceremony in Paris this week. It plans to grow its Hotel & Spa business from €47 million in 2025 to €102 million by 2030. Natura Bissé currently works with more than 400 luxury properties in nearly 60 countries.

Paris Hotel Awards

The World’s 50 Best Hotels ceremony will bring hospitality professionals together in Paris for three days. Natura Bissé has prepared brand experiences focused on wellness within the luxury hotel guest experience.

Verónica Fisas, CEO of Natura Bissé, said:

“Today, hospitality is one of the driving forces behind the new definition of luxury, where wellness has evolved from an added amenity into an essential part of the guest experience. Our partnership with The World's 50 Best Hotels reflects our long-term vision: to work alongside the world's finest hotels in creating experiences that build meaningful emotional connections and deliver lasting value.”

Hotel And Spa Plans

The company’s Hotel & Spa business is set to grow from €47 million in 2025 to €102 million by 2030. Its hotel partners include The Ritz-Carlton, Four Seasons, Waldorf Astoria, Rosewood, Belmond, St. Regis, Fairmont, Mandarin Oriental, and Grand Hyatt.

Natura Bissé offers spa treatments, in-suite skincare experiences, and hotel amenities developed with La Bottega in support of the Ricardo Fisas Natura Bissé Foundation.

Lorraine Keogh, 50 Best Managing Director of Commercial at The World’s 50 Best Hotels, said:

“We're delighted to continue our partnership with Natura Bissé for a second year as the Official Spa Brand of The World's 50 Best Hotels. The world's best hotels are constantly finding new ways to create memorable guest experiences, and wellness is an increasingly important part of that. Natura Bissé's expertise and longstanding relationships with many of the world's leading hotels make them a fantastic partner, and we're looking forward to working together again in Paris.”

Continued Hospitality Focus

The renewed agreement extends Natura Bissé’s work with The World’s 50 Best Hotels as it expands its Hotel & Spa business over the next five years.